Endorsee Profile - Alesha Dixon
Alesha Dixon celebrates a decade in the music industry in 2009. And the last couple of years have been her most successful yet. While many will know the ex-Mis-Teeq singer for her victory in 2007’s Strictly Come Dancing TV competition, more importantly she scored her first ever UK number one with ‘The Boy Does Nothing’ at the end of 2008. And she’s set to support Latin legend Enrique Iglesias (also an endorsee of Audio-Technica’s) on a world tour this year.
In keeping with her ultra-glam image, Alesha uses a customised Audio-Technica T5400 Artist Elite wireless microphone studded with pink diamante. Manager Malcolm Blair says, “Alesha absolutely loves the T5400. Every time we leave a venue, her last words are, ‘Have we got the mic?'"